Director's Journey

Meet Justin Khoo – The Creative Force Behind JustKHOO Agency

Welcome to the world of Justin Khoo, where creativity knows no bounds! As the visionary founder of JustKHOO Agency, Justin is a true renaissance man in the fashion and entertainment industry. His journey began in 2009, not just as a participant but as a driving force, shaping the industry from behind the scenes.

With a wealth of experience in casting, training, mentoring, and managing talent across Australia, Justin's expertise is unparalleled. He has masterfully choreographed runways and cast talent for some of the biggest names in the hair industry, including Wella Professional, Redken, L’Oréal, Matrix, Toni & Guy, and Hairhouse Warehouse. These collaborations have allowed him to showcase not only the incredible talent he represents but also his own boundless creativity.

But Justin’s talents don’t stop there! He’s a successful commercial model himself, gracing campaigns and television screens for national and international brands like Honda, Qantas, News Corp Australia, Yoghurt China, and the Victorian Government. His dual role as both talent and talent manager gives him a unique perspective, offering his models an edge in the competitive world of modeling and entertainment.

At JustKHOO Agency, Justin's mission is clear: to break the mold and redefine what it means to be a model in Australia. His agency is a celebration of true diversity, embracing talent from all walks of life and rejecting the outdated stereotypes of the past.

So, whether he's behind the scenes or in front of the camera, Justin Khoo is a force to be reckoned with, and under his leadership, JustKHOO Agency is shaping the future of the industry, one project at a time!

Testimonials

We love working with JustKhoo and have consistently been impressed by Justin's professionalism, attention to detail, and commitment to fostering strong relationships. 

He takes the time to truly understand the needs and aspirations of his clients and works tirelessly to secure opportunities that align with their goals. His genuine care for the success and well-being of his clients shines through in every interaction.

JustKhoo are always a pleasure to work with and will no doubt be a long lasting joyful presence in the industry.

Northside Casting
Casting Director

Working with Justin at JustKhoo has always been great! I first discovered the agency JustKhoo when I was casting extras on Better Man, and it was like striking gold; such a great pool of people with great looks and great diversity. Justin is always extremely responsive, efficient and lovely to deal with. And all his talent have also been a pleasure to have on set.I have worked with Justin over the past 4 yrs and in that time his passion, dedication and determination to ensure the success of my events is exceptional!

Laura B
Casting Director

Justin will always go over and above for any activity and support the entire process.
I would reccomend JustKHOO Agency to any artists who are looking for models and an agent who understands our vision for hair!

Ludmila H
National Hair Care Education Manager

Working with Justin over the last few years has been amazing and is always seamless! Justin understands what we need as a client and always makes the experience as simple and enjoyable as possible, ensuring that the calibre of models cast are ones that meet our expectations! Justin and his team are great with communication and ensuring efficiency to cast is a top priority. Justin is easy to work with and a great individual to deal with and look forward to working with him in the future!

Gary P
National Education Manager, Original Mineral

JustKHOO have been great to work with, making the pre and post shoot process seamless. Looking forward to working with them in the future!

Christopher B
Brand Manager, JayJays

Justin helped coordinate talent for our shoots and shows and has managed to find the perfect cast for me every time. I’ve hit him with some big challenges and he still managed to exceed my expectations in every way.

Mary A
Owner, Royals Hair

Having started working with Justin recently, I was beyond thrilled when one of our international educators took the time to write and thank us for the introduction to JustKHOO – it was the most glowing recommendation I think I’ve ever seen! To know our clients are so well looked after means a great deal and Justin should be extremely proud.

Elli J
Content Manager, Reed Exhibitions